Macy’s and IBM are companies that sell two different products

Macy’s and IBM are companies that sell two different products, both dealt with similar difficulties of organizational problems and change. IBM focused on coordinating activities to create the most value for each customer which would produce a supply chain of global operations, independent operations that each member focused and grow business based on local response. The mindset of the IBM managers, were that the IBM store each operated, were not IBM but of each country the stores were operating in, this produced little connection with the country and corporate operations.