An integrative case study of LensCrafters
Discuss what lessons the LensCrafters case demonstrates that other organizations might learn.
. Identify three key characteristics or lessons about LensCrafters at the level of CBP, strategy and competitive priorities
. Identify three key characteristics or lessons about LensCrafters at the level of Service delivery system design.
. Identify three key characteristics or lessons about LensCrafters at the level of Service encounter design.
. Discuss what lessons the LensCrafters case demonstrates that other organizations might learn.
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